How can you ad publisher markup to your website? This is a good idea so that your Company logo can be added to search results. This feature will prove to be invaluable to encourage searchers to click on your search result. Having a logo or image next to a search result is expected to improve the click through rate by over a 100%.
<a href="https://plus.google.com/[yourpageID]" rel="publisher">Find us on Google+</a> For your logo to show up in search results, you can use schema.org markup, which is recognized by major search engines as a way to explain your site structure. These Schemas enable the search engines to highlight the type of information that the searcher is looking for in the search results. Google has a wonderful tool to help anyone adjust the code in their websites to make use of this in Google's webmaster tools at this link: https://www.google.com/webmasters/markup-helper/u/0/?hl=en |